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The social media journey: it is a small world that we live in, but your reach, if done in a clever and strategic way, can go global. Yesterday, I listened to a very interesting guest (Phil Demers) on the Joe Rogan Experience podcast. Joe always asks his guests what I call the ‘money-shot’ question at the end of the ‘interview’: ‘how can people find you online?’ On this occasion I made a note. I sent a Twitter message. I got a reply:

It’s what I keep telling my clients – engage with and reach out to your audience….the clue is in the name. One has to be social.

Until next time,

candy script

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